Telling great stories in sound.
Recent wind storms in the Western US could very well be a great sighs of relief among podcasters. On the other hand, they could have been little more than great sighs. It seems that developers are finally taking voice recognition seriously. But will that seriousness translate to podcast applications that finally make listening to a podcast as easy as speaking your mind?
PodcastOne knows it. Mark Ramsey wrote about it months ago. If this issue doesn’t resonate with you, yet, maybe this post will help nudge you into action. At least it should get you thinking. I apologize in advance, however, because, at the age of ten, podcasting shouldn’t be spawing posts like this and you shouldn’t have to read them.
Regular readers of this blog will know there’s no love lost between me and the current way of distributing podcasts. Podcast distributing? There’s a phrase begging to be redefined. Podcasts aren’t distributed. They’re discovered. And the process resembles a Keystone Kops chase, with people scrambling around iTunes, Stitcher, Spreaker, Libsyn and SoundCloud until they find themselves running in circles. That’s hardly befitting a medium that wants to be taken seriously. Wouldn’t you rather be where your audience is (surely your audience would like that)? If so, this is a great time to be alive.
If Thomas Edison, John Gabel and the principals of Automated Musical Instruments Inc. were alive today they’d be rolling over in their graves for what podcasting has done to their invention. As podcasters, we should be more embarrassed than amused. And, we ought to seriously consider this fix.
According to media analyst Fred Jacobs, “…as much as consumers enjoy creating and sharing playlists, discovering new bands on Facebook, or reading polling stats on Politico, there’s no substitute for the local personal connection that only radio can provide.” That’s radio and podcasting, Fred. Radio and podcasting.
